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Discounts and offers are inevitable in the eCommerce industry. Discounts are one of the main reasons customers choose online shopping over visiting physical stores. Hence, as a store owner, you have to provide attractive offers and discounts to your customers to keep them loyal to your store and make your store stand out among competitors.
If your online store is built using WooCommerce, you can seamlessly apply the offers and discounts using a dynamic pricing and discounts plugin. There are so many plugins in the WooCommerce ecosystem from which you can choose a plugin by going through its feature set. Simply speaking, you can choose a plugin that satisfies all your business requirements.
In this article, I would like to discuss an advanced WooCommerce dynamic pricing plugin – ELEX WooCommerce Dynamic Pricing & Discounts plugin, which has been used by many WooCommerce store owners and try to find out why it is better than its competitors.
I am taking 2 other dynamic pricing and discount plugins in the market to do a comparison with the ELEX WooCommerce Dynamic Pricing & Discounts plugin.
For a better understanding of their features, let us check their features based on the following points:
- Discount rules
- Calculation of discounts
- Priority of discounts
- Discount based on user roles
- Conditional discounts
- Free or gift products
- Offer and price table
- Cost of the plugin
Now, let us check how ELEX WooCommerce Dynamic Pricing & Discounts plugin is better than other plugins in the market based on these points.
The ELEX WooCommerce Dynamic Pricing & Discounts plugin comes with 9 default discount rules such as:
- Product Rules
- Category Rules
- Combinational Rules
- Category Combinational Rules
- Cart Rules
- Buy and Get Free Offer (BOGO) Rules
- Buy and Get Offer (BOGO) Category Rules
- Tag Rules
- BOGO Tag Rules
Even though you are not technically skilled, you can configure the advanced discount rules with this plugin as it has a very user-friendly interface and it contains almost all important rules by default. Hence, you only need to enter the data from your side and save the rule. That is it!
If you go through the YITH WooCommerce Dynamic Pricing and Discounts plugin, you would be required to create discount rules and apply the discounts rather than simply entering data like in the ELEX plugin. Hence, this may seem a bit complicated for the customers who are not familiar with the technical side.
If you choose the WooCommerce Dynamic Pricing plugin, you will only get a limited number of discount rules like product based discount, category based discount, and role based discount.
These 3 plugins provide percentage, flat, and fixed price discount rules.
Calculation of discounts
In the ELEX WooCommerce Dynamic Pricing & Discounts plugin, you have 3 calculation modes for discount rules. You can either set to apply the best offer price, first applicable discount based on priority, or all available discount rules to a product if it is eligible for multiple discounts.
With the YITH WooCommerce Dynamic Pricing and Discounts plugin, you can apply the best discount price of the products and display them on the product pages.
Priority of discounts
You can configure the priority of discount rules in ELEX WooCommerce Dynamic Pricing & Discounts plugin. Also, you can drag and drop to arrange the discounts you have created in a priority order which comes under the same type of rule. The priority of discounts will be considered in that order of the list as well as the priority order of main discount rules.
In the YITH WooCommerce Dynamic Pricing and Discounts plugin, you can set the priority of the discounts by putting numbers for them. There is an option to choose the discount mode and set the priority to a discount in this plugin.
Discount based on user roles
You can set different user roles regarding the eligibility of discounts in each and every discount separately in the ELEX WooCommerce Dynamic Pricing & Discounts plugin. There is an option to choose the user roles from a drop down list in each discount rule dashboard. Also, you can provide discounts to specific users by entering their email addresses. Furthermore, you can filter specific users based on their previous purchase histories like the total amount they spent on your store and the minimum number of orders made to apply a special discount for them.
In the YITH WooCommerce Dynamic Pricing and Discounts plugin, you can apply the discount for specific user roles and users by adding their email IDs. Also, you can apply discounts based on the customers’ purchase history. In addition to that, you can make a list of users and include or exclude them from the offers.
In the WooCommerce Dynamic Pricing plugin, you can set certain users as ‘Gold Members’ and apply discounts to them.
Using ELEX WooCommerce Dynamic Pricing & Discounts plugin, you can apply offers and discounts based on the quantity, weight, and total price in the customer’s shopping cart. You can add different conditions by configuring a minimum and maximum range of the quantity, weight, and price. If those conditions are satisfied with the customer’s shopping cart, the specific discount will be applied.
In the YITH WooCommerce Dynamic Pricing and Discounts plugin, you can apply discounts based on the quantity and total price in a customer’s shopping cart.
With the theWooCommerce Dynamic Pricing plugin, you can only apply discounts based on the number of products in a customer’s shopping cart.
So, if you need to apply discounts by setting up conditions based on quantity, weight, and total amount in a customer’s shopping cart, ELEX WooCommerce Dynamic Pricing & Discounts plugin will be the right choice.
Free or gift products
You can set to provide free or gift products using YITH WooCommerce Dynamic Pricing and Discounts plugin when a customer purchases specific products.
In ELEX WooCommerce Dynamic Pricing & Discounts plugin, you will find 3 dedicated BOGO rules to set free or gift products with advanced features. You will be able to configure the Buy One Get Offer discount based on individual products, product categories, and product tags. Along with these, you can configure this to be applicable only for special users, user roles, and within a quantity limit, etc. In addition to these, there is an option for setting to add the free products automatically into the customer’s cart when the customers add the products for which you have set the offer into their cart.
There is no option to set free or gift products in the WooCommerce Dynamic Pricing plugin.
Offer and price table
ELEX WooCommerce Dynamic Pricing & Discounts plugin allows to feature a pricing table and offer table on individual product pages to let the customers know about a discount and how much they need to purchase to be eligible for that offer. This will increase the number of products they will purchase from your store.
With the YITH plugin, you can feature a table that shows how many products must be purchased by the customers to be eligible for a discount.
If you choose the ELEX Dynamic Pricing plugin, you can feature both a pricing table and an offer table that lists all available offers and discounts for a product.
Compared to other competitors, the ELEX WooCommerce Dynamic Pricing & Discounts plugin is compatible with a large number of WordPress and WooCommerce extensions. It is compatible with all ELEX plugins and popular tools like WPML.
Other plugins which are compatible with the ELEX Dynamic Pricing plugin are:
- WooCommerce Product Add-on
- WooCommerce Multilingual
- WooCommerce Currency Switcher Plugin
- Loco Translator
- WooCommerce Bookings
- WooCommerce Memberships Plugin
- Product Import Export Plugin For WooCommerce
In addition to these, it is compatible with themes like Uncode and Atelier.
The ELEX Dynamic Pricing plugin is highly customizable as you can contact the support team for configuring any custom feature or additional discount rules exclusively for you.
Cost of the plugin
The cost of the ELEX Dynamic Pricing plugin starts at $79 which covers almost all features and discount rules. $139.99 is the starting price of the YITH plugin. And, WooCommerce Dynamic Pricing plugin charges $129. When you consider the features and specifications, the ELEX Dynamic Pricing plugin charges a reasonable cost by providing rich features.
When you go through all default discount rules, additional specifications, and customization options, you will get to know that the ELEX WooCommerce Dynamic Pricing & Discounts plugin is better than other similar plugins in the market.