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How to Generate Vendor Specific Facebook Feed on your WooCommerce Multi-Vendor Store?
Vendors are sellers who list and sell their products through your store. You can list their products in your store, or they can list them by themselves if you have provided the login credentials to them. It will be a tiring task if you want to create Facebook ads for the products which are listed in a vendor specific method.
In order to create a vendor specific Facebook feed in a couple of clicks, you can use a Facebook feed generator plugin. ELEX WooCommerce Catalog Feed for Facebook & Instagram will help you to generate the feed based on specific vendors in your store with minimum clicks.
ELEX WooCommerce Catalog Feed for Facebook & Instagram
This advanced plugin can be used to generate product feeds in XML, CSV, or TSV file formats with all relevant details demanded by Facebook Commerce Manager to feature the products as Facebook ads. You can filter specific products and generate exclusive feeds for them.
Also, it helps to reduce the rejection ratio by filtering the products with missing attributes, which are strictly demanded by Facebook Commerce Manager. You can check the excluded products (both simple and variable) from the feed and the reason for the exclusion in a table.
After fixing the issues, you can create the feed with all required products, which are ready to submit to your Facebook Commerce Manager.
To know more about the features and specifications of this plugin, refer to its documentation.
Now, let us check how we can generate a product feed based on specific vendors in your store.
Check the video below to understand how to generate vendor specific Facebook Feed on your WooCommerce Multi-Vendor Store:
Generate Vendor Specific Facebook Feed Using ELEX WooCommerce Catalog Feed for Facebook & Instagram
You can go through the following steps in this article to generate a feed with products listed by specific vendors. Before that, make sure your WooCommerce store is integrated with a Multi-vendor support plugin and WooCommerce Multi-Vendor Support for ELEX Shipping Plugins. The ELEX WooCommerce Catalog Feed for Facebook & Instagram integrates with the multi-vendor plugin you have integrated with your store to generate the feed of selected vendors.
To subscribe, install, and activate the plugin, refer to the product documentation mentioned before.
After installation and activation, go to the Create Feed tab of the plugin.
Here, you can enter the basic details of the feed you need to generate. Enter the project name and description to uniquely identify a specific feed. Then, choose the country in which you need to target sales, include product variations, and enable the option to generate the feed with products that miss GTN, MPN, and brand.
You can assign a default Google category to map all your product categories with that single Google category by default. Currently, the plugin supports XML, CSV, and TSV file formats, in which you can generate the feeds. You can choose a format as per your requirements.
Using the Refresh Schedule option you can update the frequently updated product data on your store to the submitted feed into the Facebook Commerce Manager. You can choose to refresh on a daily, weekly, or monthly basis.
After entering the required details, click Continue.
In this step, you can map your product categories with Google’s default product categories for making your products reach potential customers when they search for them with related keywords.
You can add the related Google categories on the corresponding field to your product categories.
If you need to map your individual products with specific Google product categories, you can go to the Map Product section.
After entering these details, proceed to the next step.
In this step, you can map your product attributes with Google’s default product attributes. You can choose the attributes with which the Google attributes must be mapped for a better ad listing. Also, you can add a custom attribute from your side and map it with a default Google attribute.
You can map your products using advanced options available in this plugin like mapping attributes by appending or pretending with other attributes and setting conditions and rules to map with a certain attribute.
After mapping the products accurately, proceed to the next step for filtering your products.
You can filter the products that must be present in the product feed using the Filtering options in this plugin.
By default, there are 3 filtering options such as filter based on the stock, the sold quantities of the products, and filter all featured products in your store. If you have activated a WooCommerce multi-vendor plugin in your store, you will get one more option in this tab to filter products based on vendors.
You can choose multiple vendors together for generating the feed with products listed by those vendors.
After configuring the required details, click to generate the feed.
If all products contain important attributes demanded by Facebook Commerce Manager, you will get 2 options as in the above image – View Feed and Manage Feeds. If some products are missing any essential attributes, you will see one more button to view the excluded simple and product variations.
Also, the missing attribute will be displayed along with the reason in a table. Using the information, you can rectify the issue and get the products back in the product feed.
Creating a product feed manually for the products listed by specific vendors is not an easy task. In order to create a vendor specific Facebook Feed accurately with fine detailing, you can use the ELEX WooCommerce Catalog Feed for Facebook & Instagram.